One of the annoying things about blogging, if not done consistently, is the staleness factor. What is that, you ask? What a great question.
So, imagine that you own a blog that you write in once in a while. But you don’t write in it everyday, either because you’re busy, would rather be distracted by other things, or you’re feeling lazy. And so, as things happen in your life, you may have thought of a number of topics to write about [e.g. being a terrible baker (three attempts to make a batch of cookies that weren’t even that good), replacing a car battery by yourself at 1am in the morning, being handed a free Starbucks card on the street, owning a piece of both AAPL and GOOG by buying the dip, etc.], but because you didn’t pen your thoughts within 24 hours of the occurrence, they become dated and no longer seem that relevant. In other words, stale.
Or, it simply just feels kind of lame to write about something that took place a month or even a week ago as if you don’t have an unlimited store of current, interesting material drawn from your always exciting life. The problem is, most of our lives really aren’t that extraordinary, but who really wants know that you go downstairs to the SF Soup Company pretty much every day to buy a regular-sized cup of soup that you eat for lunch by yourself at your desk. Well, maybe there are people who would be interested in knowing about that kind of stuff. But in the end, I think we have a thing about not really wanting to write at all unless we can write something good, good being defined as thoughtful, deep, profound, scintillating, witty, hilarious, dramatic, heart-wrenching, and/or well, awesome.